Terms of Service
Last updated: 3 July 2026
These terms govern your use of PRISM, the autonomous marketing platform operated by AI Foundry Ventures LLP (“PRISM”, “we”, “us”), Bengaluru, India. By creating an account or connecting a platform to PRISM, you agree to them on behalf of your brand.
The service
PRISM connects to the commerce, advertising and analytics accounts you authorise, audits your marketing spend and settlement, and runs specialist agents that draft and — within the autonomy limits you set — execute marketing actions. You remain in control: actions above the thresholds you configure require your review and sign-off.
Eligibility and accounts
- You must be authorised to act for the brand whose accounts you connect.
- You are responsible for the activity under your account and for keeping access to your sign-in email secure.
- You must provide accurate account and connection information.
Your responsibilities
- You confirm you have the right to connect each Shopify, Meta and Google Analytics account you link, and to let PRISM access its data on your behalf.
- You will use PRISM lawfully and will not attempt to disrupt, reverse-engineer or gain unauthorised access to the platform.
- You are responsible for reviewing agent recommendations and any actions you approve for execution.
Audit figures are estimates
PRISM’s audits, contribution-ROAS figures, over-attribution multiples, settlement reconciliations and projected impact are analytical estimates derived from the data you connect. They depend on the accuracy and completeness of that source data and are provided for decision support. They are not financial, accounting, tax or legal advice, and we do not warrant that any projected saving or return will be achieved.
Intellectual property
The platform, its software and its underlying models are owned by AI Foundry Ventures LLP. Your data and the brand knowledge PRISM builds from it remain yours; you grant us the limited licence needed to operate the service for you. We claim no ownership of your data.
Fees
Where a paid plan applies, fees and billing terms are as set out in your order or agreement with us. This page does not itself create a payment obligation.
Availability
We work to keep PRISM available and accurate but provide the service on an “as available” basis. We may modify, suspend or discontinue features, with reasonable notice for material changes affecting active customers.
Limitation of liability
To the extent permitted by law, PRISM is not liable for indirect, incidental or consequential losses, or for lost profits or revenue, arising from your use of the platform or reliance on its estimates. Nothing in these terms limits liability that cannot be limited under applicable law.
Termination
You may stop using PRISM and delete your connections and brand at any time. We may suspend or terminate access for breach of these terms. On termination, we delete your data as described in our Privacy Policy.
Governing law
These terms are governed by the laws of India, and the courts of Bengaluru, Karnataka have jurisdiction over any dispute arising from them.
Changes
We may update these terms as the platform evolves. Material changes will be reflected on this page with a new “last updated” date; continued use after a change means you accept the updated terms.
Contact
AI Foundry Ventures LLP, Bengaluru, India.
sunjoyrao@aifoundryventures.com